AirPlay announced today that it has secured $14 million in a Series B investment round from a combination of strategic investors and venture funds.  Telecom industry stalwarts QUALCOMM and Motorola, and premier venture funds JK&B Capital, ONSET Ventures and Redpoint Ventures, all participated in the financing led by JK&B.  Concurrent with the funding, Ali Shadman a general partner at JK&B Capital joined the Board of Directors of AirPlay.

In March of this year, AirPlay announced its intention to transform television viewing from a passive activity to an immersive experience by allowing viewers to play along with their favorite live television programs from their mobile phones.  In August, AirPlay delivered Emmys AirPlay Live from Sprint, which allowed viewers to predict winners and losers, view commentary and answer trivia questions during the 58th Annual Primetime Emmy Awards on August 27.  AirPlay’s flagship sports game, AirPlay Live Football, was unveiled to consumers in September.  The highly-anticipated game enables football fans to make real-time game predictions from their phones during live broadcasts of this season’s professional football games – allowing the armchair quarterback to finally call the game.   

In the coming year, AirPlay intends to deliver an entire platform of AirPlayTV events that will include game and award shows, sports and reality TV programming and other categories of real time televised entertainment.  Content creators, networks and advertisers can easily integrate their programming into this platform and instantly create a more engaging experience for viewers.